The Right Conversation, The Right Channels

成为总是知道该说些什么的品牌 - 何时说。

我们的社交媒体团队与您合作,找到您的真正品牌声音,这会引起您的目标受众的共鸣。

We drive engagement by talking with your audience, not at them. Your assigned social media strategist joins your team, refining your online presence and contributing to relevant conversations.

With extensive experience generating results on each platform, your social strategist determines how to position your brand to achieve the greatest social reach.

We ensure your online voice is consistently on brand, while following the distinctive style and tone of each platform.

Social Media Marketing, Mastered

Marketing your brand on social media can be challenging. This is a fast-paced environment where it’s easy to fall behind or lose track of your audience’s actual needs.

However, it’s also a critical component in any brand’s digital marketing strategy. Social media management is about knowing:

  • 观众花费时间的平台。
  • The content they’re looking for when they’re on social media.
  • The things they’re NOT looking for when they’re on social media.

Our social media services are designed to create killer campaigns that drive meaningful results for your brand. When you partner with Brafton, you’ll have access to a dedicated social media consultant who has the skill set you need to compete on social media. Some of the marketing services offered through our packages and à la carte options include:

  • 有机社会职位。
  • 社交媒体广告。
  • Social media audit.
  • 网站审核。
  • 内容创建,包括信息图表,视频等。
  • Social media contest creation and management.
  • Shopping campaigns for ecommerce initiatives.

Our Clients Say it Best


The social media team has been extremely supportive——他们把几句话我们用来描述we want and turned that into a whole campaign that makes sense for us.”

- 芭芭拉·克利夫顿(Barbara Clifton),总体安全营销和传播经理

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“I’ve noticed an increase in followers andI’ve gotten a lot of messages from other lash pages with compliments.Even when it doesn’t generate a sale, there has been good engagement on the posts.”

– Elisha Cardoza, Founder & Lash Artist Extraordinaire, Girl, LASH

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“每当我们有一个问题或需要一些事情时,改变团队的反应都非常迅速。They’re always asking what else they can do to help us并提供改进的建议。”

- Annette Spinks,营销协调员,Genworth Australia

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Brafton如何制作社交媒体活动的工作

作为一家提供全方位服务的数字营销机构,我们可以采取真正的整体方法来制定您的社交媒体营销策略。bob综合app官网下载我们在登机新客户时通常会这样的过程:


Step 1: Discovery

We learn everything we can about your brand, industry, target audiences and, most importantly, the goals you hope to achieve through social media marketing.

Step 2: Establish a Plan

接下来,我们将根据您的业务目标为您的社交媒体策略创建自定义建议。bob综合app官网下载这将包括我们推荐哪些社交媒体渠道以获得最佳结果,以及诸如发布时间表,帖子主题和提升帖子的建议之类的详细信息。

Our social media strategists can operate across any and all social media platforms, including:

  • Facebook。
  • LinkedIn。
  • 推特。
  • Instagram.
  • YouTube.
  • Pinterest。

步骤3:帐户设置

接下来,我们将根据当前的最佳实践设置适当的帐户。无论您是已经在选择的社交网络上建立,还是需要创建新提要的初创公司,我们都可以提供帮助。您专门的Brafton社交媒体专家在商业社交媒体优化方面知识渊博。通过拥有了解社交媒体营销中算法的专家,您将有能力在线与受众互动。

Step 4: Campaign Implementation

一旦建立了一个计划,并且您的业务社交媒体帐户就可以准备并准备就绪,我们将开始执行您的社交媒体策略。bob综合app官网下载您将有机会在发布之前审查帖子,以确保我们使您的品牌声音变得完美。

Step 5: Report & Repeat

Our social media marketing consulting services include continual performance monitoring and monthly reporting. Every content marketing activity we carry out for our clients is based on real data, and the same is true for our social media services. By monitoring your successes, we can optimize your strategy for the greatest return on investment.

社交听力

社交听力

Listen to your audience to find out what they want to hear.

您的战略家确定人们如何在社交渠道上谈论您的行业,产品或品牌。我们将为您介绍所需的所有趋势,以适当地与已经说的话保持一致。

我们还确定对话中有孔的位置。

With this insight in mind, Brafton executes campaigns with substance and strategy that are authentic to your audience.

We don’t add noise; we create dialogue.

Social Media Strategy

Social Media Strategy

Social goes beyond posting content and adding follow icons on your website.

我们通过根据平台的性质以及您的受众如何使用它来管理您的每个渠道。bob综合app官网下载您的社交媒体计划必须是整体内容营销策略的子集。bob综合app官网下载每个策略都映射到特定目标。

For example, if your goal is to increase marketing-qualified leads, your social strategist may suggest sharing your best case studies on LinkedIn to drive interest. Or, if your goal is to generate more on-site sales, they may propose that you optimize high-quality photos of your products with shopping tags on Instagram.

With user engagement efforts, follower pushes, influencer relations and measurable content, we form effective, comprehensive social media strategies for businesses.

我们不断监视结果,以熟练地与目标移动。这些主动,及时的调整确保您和您的听众不会错过被听到的。

À la Carte Services

Brafton offers numerous à la carte services to enhance your social media presence, in addition to fixed and continuous online marketing strategies that evolve over time. These can be tailored to accommodate small businesses or scaled to suit large enterprises.

现场演奏和社交媒体竞赛的创建

We create additional social posts to complement your strategy, live-tweet events and organically increase your followers on Twitter. Our social strategists create and manage social media contests to convert followers and track lead generation.

testing

社交媒体审核和报告

您的社会战略家使用Sprout Social,Google Analytics(分析)和Buzzsumo等计划来提供自定义报告。这些报告更深入地研究了特定的项目和运动,以洞悉有效的工作和原因。然后,我们迎合这些见解的下一步。

在线广告

社交媒体advertising and pay-per-click (PPC) campaigns are tried and true ways to increase brand awareness and encourage more conversions within your chosen social media platform or on your website. Whether you need Facebook ads, display ads, text search engine ads or a combination of options, we have you covered.

新闻通讯管理

电子邮件Marketing

我们通过电子邮件营销活动和促销新闻通讯加强您的广告系列。电子邮件可以增加品牌认可并鼓励跨渠道参与。这为您提供了一个渠道,您可以通过该渠道与观众建立联系,从而成为一个出色的公共关系渠道。

Staying Relevant

Staying Relevant

Your brand exists within an active social community. With website audits and competitor analysis, we gauge your brand’s position in that community.

To elevate your voice above competitors’, we connect you with micro- and macro-influencers in your market. Influencer outreach grows your audience base, increases brand awareness and funnels more conversions.

Your strategist monitors your profiles to keep your multi-channel presence fresh and engaging. That equals greater reach and continual relevance for your brand.

Evolving Campaigns

Evolving Campaigns

Social media is flexible. Your strategy should be too.

Brafton’s marketing experts stay abreast of updates and trends so we can adapt your strategy to keep up with your audience’s expectations.
Our social media team is proactive in testing new approaches and modifying content to keep your audience engaged.

不要让社交媒体的快速变化使您陷入灰尘。当您与Brafton合作时,您的策略和目标会有机地发展。bob综合app官网下载谈话永远不会停止。

您的社交,我们的咨询

您的社交,我们的咨询

Brafton社交媒体顾问使您的相关,引人入胜且以结果为导向的社交媒体成为可能。

我们与您咨询,以充分了解您的目标,然后制定超越它们的策略。bob综合app官网下载这包括广泛的研究以制定最有效的关键字策略,突出显示受众最有可能成为的渠道并开发特定于人格的解决方案。bob综合app官网下载

We track, measure and report the metrics that shape your social strategy. If something works, you’ll see it. If something doesn’t, we fix it.

Brafton provides the solutions your brand needs to amplify its online presence.

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不在美国?

We do social media consulting internationally:

Social Media Consulting UKSocial Consulting Australia

您分配的战略家是社交媒体上的大师,他帮助您的品牌在社交世界中找到自己的位置。在不知不觉中,您将领导对话。

麦克风是你的。

开始!