The Brafton Content
营销平台

Market Smarter

计划,生产和衡量只有一个地方的所有内容营销的表现。

Built & Tested by the World’s Best Content Marketers

Brafton has been the world’s leading content marketing agency for more than a decade. We’ve executed thousands of successful client campaigns, and in the process, we’ve encountered all the industry’s greatest operational challenges.

内容营销平台是我们 - 以及我们10,000名全球企业用户 - 每天克服这些挑战。

PLAN

Plan Campaigns Like Clockwork

This is the organized flexibility modern marketers dream of.

设定目标、制定内容策略,create content calendars and chat about content campaigns in Brafton’s collaborative online workspace — all in real-time, from anywhere. Build and launch end-to-end campaign workflows that track who will do what, when.

PRODUCE

生产内容而不浪费时间

No more missed deadlines. No more lost documents.

No more endless email chains. Set and manage production timelines. Track every phase of content creation. Streamline communication among creatives, collaborators and stakeholders. Repeat.

性能

Perform With Precision

Campaign KPIs tell you whether you’re meeting your goals; performance KPIs tell you how efficiently you’re meeting them. Brafton automatically reports on both.

Integrations with today’s leading analytics tools like Google Analytics, Search Console and SEMrush show you critical campaign metrics, and our proprietary resource tracking tools highlight where there’s room for more efficiency.

PROJECT NAME PRODUCT UPLOADED UNITS STATUS Up Next Safety Landing Page Content Landing Page 800 WORDS Up Next Up Next Up Next Up Next Up Next Up Next Up Next Safety Key eBook eBook 6 PAGES 8 UNITS 8 UNITS 8 UNITS 8 UNITS 8 UNITS 8 UNITS 8 UNITS Timothy Olech Uploaded a year ago Joel Young Uploaded a year ago Oaklyn Jeanes Uploaded a year ago Monroe Hawk Uploaded a year ago Timothy Olech Uploaded a year ago Timothy Olech Uploaded a year ago Timothy Olech Uploaded a year ago 九月互动测验 - 咨询 交互式测验 Email Drip Campaign Email Newsletter 100 WORDS Custom Illustration – Newsletter Banner for quiz Custom Illustration 举起自定义例证的背部受伤 Custom Illustration Slips Trips & Falls Custom Illustration Custom Illustration 7 Projects 31 Up Next Units SOW #12 Breakdown Projects 43 PLANNED UNITS 140 Partner Program SOW COMPLETED UNITS 合同类型 2021年6月30日 DUE DATE 210. TOTAL UNITS 27 70 UNPLANNED UNITS INCOMPLETE UNITS Jan 1, 2021 START DATE

客户推荐书

Our clients have loved the the Brafton Platform since Day 1.See for yourself:

“我们从电子邮件到平台,我喜欢它。Before, I’d have to find a blog post in an email that the project manager sent me, and now I just log into the platform and see where everything is in the queue—this is what’s outstanding, this is what needs approval, this is what needs revisions.”

Kevin Jaquith, Director of Demand Generation, Concentric

“The Content Marketing Platform you launched has been super helpful … I’ve loved it. It probably saves a couple hours per week, and I can do a lot with a couple of hours.”

Elizabeth Burkhardt, Marketing Director, Agile Education Marketing

“我们从电子邮件到平台,我喜欢它。Brafton’s new online project management tool is terrific for giving me easy visibility to our projects—current, future, and past.”

Carolynn Costanzo, Online Marketing Manager, Lasko

PROJECT MANAGEMENT

内容营销项目管理

This is the only project management tool built by content marketers, for content marketers. It’s every feature your team needs to save time and maximize content marketing performance:

Keep your campaigns on time and on brief.

Pre-built dashboards provide easy visibility into every project’s details, including due dates, content briefs, outlines, imagery and other relevant collateral. Approve or reject deliverables, and message between creators and approvers in moments.

DIGITAL ASSET MANAGEMENT

Filter & find any asset in seconds.

BRAFTON自动归档每个抵押品创造的抵押品,以便只需点击几下即可。你永远不会再丢失一份文件。

内容规划

Ditch spreadsheet calendars.

Visualize every content launch in the content calendar. Color-coded markers show you every project’s status at a glance. Click into each project to see specific details and assets.

CUSTOMIZABLE WORKFLOWS

优化您的内容Cadence。

Brafton AI creates customizable workflow templates for each of your projects: No need to anticipate every step, department, contributor and due date involved in a project’s lifecycle.

CONTENT AUDITS

Keep tabs on your teams & resources.

View KPIs for internal and external teams, including what deliverables have been finished, what’s in progress, where you need to reallocate resources and how your teams can achieve greater efficiency.

Content Audit 全部的 CONTENT TYPE Consulting Editorial Design Video Social Tech 43 PROJECTS 17 14 4 1 3 2 800 UNITS 240 160 120 40 120 80
Users 7,066 13.3% Pageviews 17,496 11.2% Bounce Rate 74.63% 1.3% Sessions 8,287 12.7%
性能TRACKING

Automate performance tracking.

Integrate with leading industry tools including Data Studio, Google Analytics, Search Console, Semrush and more to track campaign performance in one place.

Fuel Your Brand.

联系我们for More Information